SEO

On-Page SEO Kya Hai – On Page Optimization Ki Puri Jankari

On-Page SEO Kya Hai | On Page SEO ki Puri Jankari
Written by Jahid Anowar

Kya Apke Blog me SEO karneke Bad vi Search Engine se Traffic Kam Araha hai 😩? Iska Waja Ho sakta Hai On Page Optimization. G Apne Sahi Suna On Page Optimization pe Agar Kami Reheti hai or ap Hazaro Backlinks banale firvi ap Search Engine par Achaa Rank Nehi karsakte hai.

Search Engine Optimization me Two Types ke Method hote hai ek Hai On-Page SEO and other one is Off-Page Seo. On Page SEO me hame – Keyword Research, Post me Keyword ka Sahi Jagha me Use Karna , Achaa SEO friendly Title Likhna or Acha Meta Description e.t.c Kam Karna Padta hai. Or Off Page SEO me Hame – Link Building, Blog Look, User Friendly UI pe Kam karna Hota hai. Is Article me Ham On Page SEO ke Sare Topics Ke Bare me Janenge or Usse Apne Blog Me kaise Use karenge wo Vi janenge.

Agar Apko Blogging me NEWBIE hai or Apko SEO ke bare Me pata Nehii hai  to Ap “SEO kay Hai – SEO Basics in Hindi” , A post Pehele Read kare Then Is Post Par continue kare.



On Page SEO Kya hai ?

Jis SEO Method me Ham Achee Content Likhna , Keyword Research , Post Me Keyword Use karna, Appropriate Title dena e.t.c jaise kam karte hai us SEO technique ko On Page SEO kaha Jata hai. Yani On Page SEO me Hamara Main Focus hota Hamere Post Ko Likhte Time Optimized Karna.

On-Page SEO 9+1 Techniques for 2018

1. Keyword Research

On Page SEO me Keyword Research ek Bohat Important Kam hai. Agar Ap BLOG Post keliye Avi vi Keyword Research nehi karte hai to Apko Keyword research avi start kardena cahiye.
Keyword Research ke Madhayam se Hame Us keyword ka Bohat sara Statics mil Jate hai Jaise Us Keyword ko Search Engine pe Kitne log Search Karte hai, Us Keyword ka CPC kitna hai, Keyword ka Trends kaisa hai , or sabse jaruri us keyword ka Competition(Kitne Log Ek Keyword par kam karte hai use Competition Kehete Hai) kya hai.

Ab Apke Man Ek Sawal Chal Raha hai ki Kaise Ham Keyword Research Karenge 🤔?
Ok Don’t Worry Me bata ta hu 😊.
Keyword Research keliye Bohat Sare Free or Paid Tool Ate hai jiske Madhyam se Ape k Keyword ka Static jan sakte hai.
Aha pe Mene Kuch Free Or paid Tools ka Mention kiya hai. In ka Use Lagvag sab me Same hota hai. Bus Apko Apna Main Keyword ya fir Apka Topic Dalna Hota hai or A sare tools apko is Topic keliye appropriate Keyword Bata dete hai or Sath hi sath Keywords ka Statics vi bata dete hai.

Keyword Research Tools

  1. Google Keyword Planner (Free)
  2. Toolfest – Auto Suggest (Free)
  3. SEMrush (Paid)
  4. Ahrefs (Paid)
  5. Keywordtool.io (Paid)

Use Longtail Keyword

🤓 Experts ke Mutabiq Jab tak Ap Longtail keyword ka Use nehi karenge Tab Tak Apke Blog Post Search Engine me Ranking milna Muskil hai. Short tail keyword yani one or two words ka hota hai for example “Organic Traffic”. Is Traha Ka Keyword ka Static Bohat jyada Hota hai But Is Tarha Ke Keyword pe Apko Ranking Nehi mil Payega ku ki a ek bohat bada topic hai Or isme Thousands of People or Bade bade Authorized Blog kam kar raha hai. In ke Competition me Kya Apke Blog Ka winning ka chances hai ?

Ek Longtail Keyword ka Example hota hai “How to get Organic Traffic through SEO” a Hota Hai Ek Popper Long tail Keyword. Apko Keyword Research Tools ki madat se Is traha ka Keyword Find Karna hai.

2. Chose a Perfect Title

Jab Ap koie Query Google pe Search karte hai tab Apke Samne Result me Kya Ata hai ?

Obviously Title Ayega. Blog Post ka Ek Parfect Title First Impression Create karta hai User me or Search engine me. Post ka Title Jitna Attractive(SEO Optimized) Hoga Utni hi Search Engine se Traffic Pane ka Chances vi Increase hoga.

Title Ko Perfect SEO Optimized Kaise kare ?

Well Iskeliye Apko Rocket Science Sikhne ki koie Jarurat nehi. Bus Ap Apne Blog post keliye title likhte time, Niche Mentioned kiye gaye Points ka Khayal Rakhe.

  • Length: Ek Perfect Title always 70 characters ke ya usse Kam Hota hai.
  • Use Target Keyword: Apka Seed Keyword Yani ki apka Main Keyword Title Me Hona Cahiye.
  • Important Words: Agar Ap Tutorial Likh rahe hai to “How to” Keyword Best Practice manajata hai. Iske alawa ap Top, Best or Isitarha ke Wording ka istemal Karsakte hai.
  • Make it Relevant : Title Tag Content ki Hisab se Rakhe. (For example: Mera Post hai SEO ke Basics ke barme to aha pe title hoga SEO Kya Hai)
  • Don’t Repeat Keyword: Title me kavi Apna Seed Keyword  Repeat na kare.

3. Use Heading Tags (h2,h3,h4) in your Post

Post Me Always H2,H3,H4 Tags se Heading Banaye. Isse apke Post Different Keywords par rank hoga. And Hamesha apne Post ka Related Keywords in Tags me Put Kare.

How to Use Heading Tags (h2,h3,h4) in WordPress?

SEO Friendly Heading Tags In WordPress

WordPress Ke editor me Apko Top Left corner me Drop down se Ap Heading Select karsakte hai.

WordPress me Heading Drop down me apko Kaie sare option milega unka matlab niche Mentioned kiya gaya hai.

  • Heading1 = h1 Tag
  • Heading 2 = h2 tag
  • Heading 3 = h3 tag
  • Heading 4 = h4 tag

How to Use Heading Tags (h2,h3,h4) in Blogger?

SEO Friendly Heading Tags In Blogger

Blogger pe vi Apko WordPress ki tarha hi Editor me Drop down se Heading karsakte hai. But aha thoda deference hai heading name or tag se.

  • Heading = h2 tag
  • Sub Heading = h3 tag
  • Minor Heading = h4 tag

4. Use SEO Friendly URL/Permalink

SEO Friendly URL Use Karna Always On-Page SEO keliye Bohat Jaruri hota Hai Isse Search Engine ko Apke Post Ko Samajh ne me or jyada Asan hojata hai.

Biswas nehi Ho raha hai ? Ap Bataye ap Niche Di Gaye Konsa URL ko Prefer karenge ?

A SEO Friendly URL nehi Hai

http://www.hindblogger.in/post.php?id=145

A EK SEO Friendly URL hai

http://www.hindblogger.in/seo-overview-hindi/

Ab Hua Biswas. Ek SEO friendly URL se Pata Chalta hai ki Post kis bare mai hai or A Readable hota hai. Jabki Normal URL se kuch vi pata nehi chalta.

How to Make SEO friendly  URL?

SEO friendly URL keliye Niche Mentioned Kiye gaye Points ko follow kare

  • Make Your URL Short: Make sure ki apka URL bohat jayda Bada na ho. Minimum Jitna ho sake Utne Word ka URL rakhe.
  • Use Keyword: URL me Always Main Keyword Ya Related Keyword Use kare.
  • Don’t Use Hindi in it: Agar Apke Blog Hindi me hai to Vi ap Premalink Hindi Use nehi kare English Premalink use kare. ku ki jab ap Hindi me Url likhte hai to Wo Automatic Encode ho jata hai Fal sarup wo Unreadable ho jata hai.

WordPress me SEO Friendly URL kaise Enable kare ?

By default WordPress me ap EO friendly Url use nehi karsakte hai uske liye sabse pehele apko Settings>permalink Option me jake Post Name ko Select karna Hoga.

SEO Frindly Premalink Option in WordPress

Jab Ap Permalink se Post Name Select Karlenge tab apko Apke WordPress Editor me Permalink edit ka option mil jayega. Aaha sePermalink yani URL change karsakte hai.

Blogger me Editable UL use karne keliye a Article follow kare -> Blogger Me SEO Setting Kaise kare

5. Use Attractive and Informative Meta Description

Search Result me Title ke Bad User jo Padte hai wo Hai Meta Description. Search Result me 1st Page mai 10 Blog ka link hota hai.. Meta description ek aisa chij hai jo Apko Dusro se agre rakhte hai. Aise Meta Description likhe ki User majbur Ho jaye Is Link par click karnekeliye.

SEO frindly Meta Description Likh te time Niche digaye Points ko Yad Rakhe

  • Limit: Meta Description 160 Character ke Andar hona cahiye.
  • Usage of Keyword: Use Main Keyword and Related keyword in meta Description.
  • Make it Accurate: Always Apne Post Ka sahi Description de. or Jitna Hosake Apke Post wise Accurate karne ki kousis kare.

6. Make Your Image SEO Friendly

Apke Post Content ko to Google Crawler Read karlete hai Leken Images ko wo Read nehi Karsakta Aise me Ap soch rahe honge ki Google Relevent Photo Kaise Dikhate hai?

Image Ko SEO friendly bana neke liye Kuch tips hai.

Give A Clean Name and Put Keyword in it

SEO Frindly Clean Named Image

Image file ko rename karke usme apna keyword dale.

Use Alt Tag

Apne Image ko or Jyada Search Engine Friendly Bana Nekeluye Alt tag ka use kare.

7. Highlight/Bold Important Words or Sentence

Apke Post Jovi Text Jyada Important hai usse Bold ya fir Highlight kare. Example keliye ap A post Dekh sakte hai.

8. Link Your Page with Internal or External Pages

Internal Link: Apne Website ka Ek Post Dusre Post me link karna.

On Page SEO Internal Linking

Internal Linking

External Link: Kisi Dusre Website ya Post ka link Apne Post me As a referrence Use karna.

On-Page SEO External Linking

External Linking

Jab Vi ap Post Likh rahe hai ap Reference Word ya Phrase ka link Dale. For Example Mene Mere Post Par Ek Company ka Name Use Kar raha hu to Us Company Ki Site se link Dalne ko kehete Hai External Linking Isse Apka Post Ka ranking Strong hoga.

9. Use Explainable Images or Info graphics

Logo ko Hamesha Fact or statistic achaa lagta hai. Or Ek Info-graphic Image ke jariye ap Apne User se wo sab share karsakte hai. Jayda tar Pro Blogger(Neil Patel, Brean Den) unke Har ek Post me Infographics ka Use Karte hai. Info Graphics On Page ke liye ek Naya or Effective Way hai.

Jeff Bullas  Ki According Infographics Apke Social Media Reach ko Increase Karte hai. Unke Mutabiq User Reguler Text or Images se Jyada Infographics image hyada or jaldi Share karte hai.

10. Add Video to Your Post

Last but not the least. Add Videos to Your Blog post. A karnese ap Jo apne user ko samjhana chate hai wo Jaldi se majh  jayenge or isse apke blog impression vi increase hoga. or Bounce rate vi kam jo Jayega Jo Ki On Page Seo me ek bohat Bada Factor hai.

Recomended : Improve Google Search Ranking

Final Word

So Guys a Tha On-page SEO ke bare Me Puri Jankari. Is post me Basically In 2 Years Blogging Life me Mene Jitna SEO ko Jansaka us Basaes pe A article likha hai. Agar Apka Kuch Suggestion hai ya fir Koie Doubts then Do Comment below. Mai Apni Tarf se Jawab dene ki puri kousis karunga.

Thanks and Happy Blogging 🙏

About the author

Jahid Anowar

Hi Folks, this is about Jahid Anowar , A Hindi Blogger from India. He writes on SEO, Blogging, Marketing and Affiliate marketing. He loves Programming rather than Blogging.

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